The Rainbow on the Plains is a festival of fun, support, inclusion and celebration of LGBTQIA+ community, people from culturally diverse communities and anyone who loves to celebrate inclusion.
They have received a small grant towards creating an impactful and far-reaching advertising campaign for the Rainbow on the Plains Festival. The goal is to highlight the festival’s celebration of diversity, inclusivity, and community spirit, while drawing attention to Hay as a welcoming and vibrant destination.
Through innovative marketing strategies and creative content, the campaign will aim to attract a wider audience; spread awareness about the festival across regional and metropolitan areas to encourage higher attendance and engagement.